InfoGlider was designed for optimum impact, simplicity and functionality.
First it attracts the viewer's attention through its unique presence and then presents the advertiser's message in a clean, simple frame. The large surface area gives great visibility even from distance.
The design was based on the keywords: visibility, mobility, simplicity, innovation and professionalism.
The thrill of InfoGlider is in the experience of seeing the advert seem to float above the ground as the wheel moves. The free-spinning wheel is unlike anything else in mobile advertising.